A Local Bean to bar luxury chocolate brand in the Philippines

This client is the home of single origin chocolate in the Philippines, boasting confectionery made from cacao beans of local farming communities.

The Challenge: COVID Lockdowns

The business needed to find a new stream of revenue. Innovating under pressure, they established a new confectionery line: baked goods, desserts and pastries. This product line was a good answer to emerging lockdown consumption trends.

The Flywheel Formula:

All paid advertising efforts were funneled for purchase while all organic efforts were targeted to both welcoming new customers and retaining loyal ones.

Serviced Delivered:

Digital Strategy
Facebook & Instagram Advertising – Media buying optimization & Testing
Content Creation
Social Media Management
Brand Audit
Reports, Analytics and Recommendations

Our Impact:

Cost per Acquisition (CPA):

Resulting CPA decreased by

0 %

from previous CPA.

Facebook ROAS:

0 x

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FLYWHEEL MEDIA

Insight. Strategy. Campaign Development. Implementation & Conversation. Paid Social. Media Partnership.